According To Facebook Coo Sheryl Sandberg: While Thesmall Screen Creates Opportunity, Its Actually Pretty Hard For Small Businesses.thats Why So Many Of The Big Social Sites Are Making A Concerted Effort To Be More Smb-friendly.

Professional Guidelines For Painless Facebook Marketing Systems

Though social media may be an excellent place for mom-and-pop shops to reach customers, it hasnt always been so easy to do so. According to Facebook COO Sheryl Sandberg: While thesmall screen creates opportunity, its actually pretty hard for small businesses.Thats why so many of the big social sites are making a concerted effort to be more SMB-friendly. Going Mobile Though 60 million businesses today have an active Facebook page, many struggle to maintain their online presence, let alone advertise. This is why Facebook, Twitter and other social sites are working hard to make advertising on their platforms easier and more affordable. One reason so many businesses flock to Facebook it is both Web and mobile-friendlynot to mention free. For most SMBs, creating a site is tough enough. Making it mobile-friendly is even tougher and usually beyond their time and resources. Now Facebook is making a mobile presence more accessible than ever. The significance is clear: Social media has become mobile first, desktop second. One billion people today use Facebook exclusively on their mobile devices. Managing a business page is becoming as easy as managing a personal profile, and todays busy business owners and marketers are better able to manage their ad campaigns on-the-go on social media.

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